My opinion ?
Old tv is not dead. It’ll probably keep on decreasing 15-25% every year, prices will drop every year. acceptance & reaction of decline to e-build diversified new media is key. why ? Generally, I’m not a believer in above the line media. 30 seconds is not enough to tell a story anymore, because stories look alike too much. You need more & different to get your soulstory communicated.
Respect
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