John Baeyens

So where to begin? We all default to the familiar when facing a new challenge. In this case, the familiar is CPM, which is just what many marketers have been relying on when planning their social media spend. In order to consider whether CPM is an ideal m

The real has climbed for nine straight days, the longest consecutive string of gains since November 2005. It gained 5.2 percent during the streak, while the U.S. currency has slumped against most major currencies on concern the risk of recession will driv